Role Overview:
As a Data Analyst, you will play a pivotal role in leveraging data to optimize advertising strategies, working closely with multiple teams across our Ad Tech organization. Your primary focus will be on analyzing data sets, deriving insights, and leading a team of analysts to drive informed decisions that enhance our advertising performance.
Key Responsibilities:
- Utilize expertise in SQL, Big Query or any cloud based technology to extract, manipulate, and analyze large-scale data sets from various sources within the Ad Tech ecosystem.
- Lead a team of data analysts, providing guidance, mentorship, and fostering a collaborative environment to ensure the team's success in delivering high-quality insights.
- Collaborate cross-functionally with Ad Tech teams including Marketing, Sales, Product Development, and Engineering to understand business requirements and provide data-driven solutions.
- Develop and maintain dashboards, reports, and visualization tools to effectively communicate insights and key performance metrics.
- Identify trends, patterns, and opportunities within data to optimize advertising strategies, improve targeting, and maximize ROI for clients and internal campaigns.
- Drive innovation by exploring new methodologies, tools, or technologies that enhance data analysis capabilities within the Ad Tech domain.
Qualifications and Skills:
- Bachelor's or Master's degree in Computer Science, Statistics, Mathematics, or related field.
- Mastery in SQL and Big Query is essential, with optional experience in Azure.
- Strong analytical skills with the ability to interpret complex data sets and derive actionable insights.
- Experience in team management, mentoring, and fostering a collaborative work environment.
- Excellent communication skills to effectively convey findings and collaborate with cross-functional teams.
- Familiarity with data visualization tools (e.g., Tableau, Power BI) is a plus.
- Passion for the Ad Tech industry and a keen interest in staying updated with emerging trends and technologies.
Shift Timings - 04:00PM TO 01:00AM
